PROFILE
Experienced and fast-learning digital marketing professional with strong analytical skills and a high level of attention to detail.

Ambitious and target oriented with an enthusiastic “can do” attitude.

2:1 graduate with over 2 years' experience in Digital Marketing in London, UK, and 5+ years’ experience in customer/client facing roles providing high standards of attentiveness and support.

Passionate team-worker as well as independent with strong multilingual communication and presentation skills.

I have recently launched a YouTube channel to improve my personal and professional skills in copywriting, presentation and videomaking/editing.

EDUCATION
Certifications
✓ Premiere Pro CC for Beginners: Video Editing in Premiere on Udemy
✓ HTML Essential Training on Lynda.com
✓ Google Analytics
✓ Google AdWords
✓ SEO Fundamentals by UC Davis on Coursera
✓ Online Marketing Fundamentals (Google Digital Garage)

University
✓ Bachelor’s Degree in European Linguistics and Literature
University of Naples “Federico II”, Italy
Grade 2:1 (105)
✓ Erasmus exchange year
Free University Berlin, Germany

Digital marketing
✓ Affiliate
✓ SEO
✓ HTML/CSS basics
✓ Google Analytics

Account Management
✓ Salesforce
✓ Power BI
✓ Tableau

Admin
✓ Microsoft Excel, PowerPoint, Outlook, Word
✓ Google Docs, Sheets, Slides

Soft skills
✓ Data Analysis
✓ Customer / client relationships
✓ Presentation
✓ Negotiation
✓ Counseling

Creative skills
✓ Video Editing
✓ Copywriting

LANGUAGES
✓ Italian native
✓ English professional proficiency
✓ Spanish professional proficiency
✓ German advanced

PROFESSIONAL EXPERIENCE
Global Account Executive Awin
Oct 17-Mar 19, London, UK
✓ Internal ownership of 33 advertiser accounts running 140 international programs.
A few names: Sony, Etihad, Armani, The Protein Works, Ted Baker, Monsoon Accessorize, Debenhams
✓ Regular delivery of insights to include metrics, objectives, status and exposure opportunities
✓ Management of publisher relationships in case of negotiations and disputes
✓ Integration of new programs in the Awin system
✓ Program migrations from the old Zanox interface to the new Awin platform
✓ Admin support (invoicing, sale validations, commission amendments)
✓ Implementation of ideas to grow affiliate activities and assistance to clients in the creation of quarterly and yearly strategies
✓ Platform training sessions by screen sharing on Skype
✓ Regular calls and client meetings with production and delivery of presentations, including QBRs
✓ Negotiation with affiliates to grant clients increased exposure on publisher websites
✓ Production and delivery of quarterly gap analysis and benchmarking

Operations Assistant PriceRunner
Feb-Oct 17, London, UK
✓ Expanded CPA business by joining 80 affiliate programs a month on different networks, e.g. Awin, TradeDoubler, Webgains
✓ Qualification and pipeline management of circa 20 new inbound retailer leads a month
✓ Increased price depth for 100 key products in PriceRunner’s top 27 categories by circa 10% a week
✓ Achieved quarterly targets by setting up 200 new free retailers and adding cheaper prices than competitors for 100 key products
✓ Investigation and correction of code and retailer/affiliate feeds in order to optimise product listings
✓ Feed setup, category mapping and product matching
✓ Technical support to sales team, clients and partners

Property Representative Rental in Rome
Mar 15-Nov 16, Rome, Italy
✓ Check-in/out of international customers in about 200 luxury apartments in various areas of Rome, Italy
✓ Management of up to 15 appointments a day in short time situations and frequent "on the fly" reorganisation
✓ Full-time phone availability for any customers’ call for help, information or arranging extra services
✓ Processing cash/card payments, security deposits and mandatory data forwarding to the police
✓ Daily professional use of English, Spanish and German

Sales Representative Errebian
Nov 14-Mar 15, Rome, Italy
✓ B2B face to face sales of products and services for office and business
✓ Lead generation and reporting