 2017 – Timberland Brand Ambassador – H&P Florence – Italy
Duties: Control and execution of marketing and visual merchandising campaigns, improve sell-out with a tlb sales person, train on product to sales staff and consumers, manage sell-out data and react consequently, act
as spokesperson for public relations and promotes sales through education of specific vendor products and communicate product benefits.

 2017/Now – Hotel Blogger & Luxury Travel Advisor – Self-Employed – Theinnsider.it –
Italy
Duties: Writing about hotels and the world that surrounds them. Creating high-quality original blog posts.
Performing continuous enhancements and modifications. Maintenance of templates and image archives.
Strong editing, writing, proofing skills. Able to secure sponsorship deals and partnered with select hotel &
travel companies (Social media has played a large role in developing this business; for instance, Instagram,
Facebook and Twitter provide unique opportunities to share experiences and ideas with clients, as well as potential clients, which often spark business opportunities). Ability to deliver “the Product”. Ability to use  social media to drive sales. Specialised in Luxury Hotels & Resorts.

 2015/2017 – Web Content Editor – Cinefilos.it; Prideonline.it; Gaypost.it;
Berlinocacioepepemagazine.com – Italy

 2015/2016 – Web Content Editor – Net Media Europe Italia Srl (high-tech blog
Ubergizmo)– Italy
Ubergizmo Italy was one of the most popular technology blogs. Featuring honest and opinionated product reviews and a humorous spin on consumer technology, Ubergizmo covers a wide range of gadgets,
videogames, mobile games and app, computing devices, technology breakthroughs and home entertainment
products.

 2015 – Social Media Manager & Web Content Editor – Gay.it – Italy
Duties: Managing and performing website editorial activities including gathering and researching information
that enhances the value of the websites. Updating material on social media accounts as information on the
websites is updated. Working with contributors such as bloggers, photographers, graphic artists, or image
libraries to gather material for websites. Creating original content and write material. Checking content for
accuracy. Modifying content so that it is easy to read on tablet computers or small screens. Uploading content
or providing material to designers or webmasters. Contacting contributors to find out if material needs to be
updated, and encouraging contributors to supply new content to keep the website fresh for returning visitors.
Ensuring that web content meets the needs and interests of website visitors. Monitoring visitor behavior by
reviewing website statistics (strong focus on Google Analytics). Providing analytics and status reports as
required. Implementing a social media strategy. Managing social media sites. Managing presence in social
networking sites including Facebook, Twitter, Instagram and other similar community sites, posting on
relevant blogs, and seeding content into social applications. Engaging in dialogue (persuasive writing with
strong copywriting focus). Monitoring trends. Implementing/ Managing social media campaigns. Ability to
correspond professionally with clients, prospective clients and the agency team. Upbeat attitude and sense of humour.

 2017 – Public Relations & Marketing Assistant – Piemonte Movie – gLocal Film Festival –
Italy

 2015 – Marketing & Public Relations/Communications Specialist – Fondazione Museo
del Cinema di Torino – Torino Gay & Lesbian Film Festival – Italy

 2014/2016 – Marketing & Public Relations – Self-Employed – Festival de Cannes – France
Duties: Outlining, drafting, and proofreading a variety of copy, including brochures, news releases,
newsletters, web content, direct mail/email pieces, scripts and other collateral marketing material. Preparing
or editing organisational publications for internal and external audiences. Establishing and maintaining
cooperative relationships with representatives of community, consumer, employee, and public interest groups.
Planning and conducting market and public opinion research; communicating results to client and/or
management. Organising/managing events. Active involvement with media relations and editorial tracking.
Translating, writing/editing and repackaging content for social media. Defining and tracking digital (social
media, website, e-newsletters, media coverage) analytics. Creating periodic analysis reports. Giving
presentations. Briefing agencies and other departments. Experience developing and executing creative and
impactful pro-active media relations programs. Providing administrative support. Strong strategic thinking.
Ability to view situations from a commercial or business perspective. An understanding of proper
media/public relations procedures and practices.

 2011/2013 – Sales Associate – New Life Collection (shoes retail) – Rome

 2017 – Executive Master in PR & Event Plannaing & Management – Esedra Formazione –
Italy

 2017 – Master in Business, Marketing & Project Management – Life Learning – Italy

 2017 – Master in Social Media Management – Future Academy – Italy

EDUCATION
 2017 – Digital Garage / Analytics for Beginner / Analytics Advanced – Google
 2017 – Google Analytics IQ & AdWords – Google (in progress)
 2017 – Instagram on Fire Course – Dario Vignali & Stefano Mongardi – Italy
 2010 – Scientific Lyceum Diploma – Liceo Scientifico G. Ancina – Italy
 2009 – Drama Therapy & Expressive Arts Therapy Course – Campus per la Salute Globale e
la Crescita Umana – Italy

 Mother Tongue: Italian.
 Good fluency both verbal and written in English.
 Basic knowledge of French & Spanish.