J. Walter Thompson Mexico Strategic Planner Sr. – Jul 2017 – Current • Bayer – Canesten, Elevit, Lotrimin, Redoxón, Bepanthen. • UN Women • Kellogg’s Latam • AbInBev Grupo Modelo – Victoria, Pacífico, Montejo, León and Estrella Jalisco beers. • Kimberly Clark – Huggies, Kleen bebé. • Pharma unit • Trend hunting • New business

Dentsu Aegis Network Strategic Planner Sr. (Nov 2016 – Jul 2017) Strategic Planner (Sept 2013 – Nov 2016) • General Motors México – Chevrolet, Cadillac, Buick, GMC, AC Delco, After sale Service) • Microsoft México – X-box, Azure • Adidas Latam and Mexico. • Bachoco • Beiersdorf Mexico – Nivea. • Huawei Latam and México. • New business

Leo Burnett Mexico Strategic Planner Jr. (Feb 2013 – Sept 2013) Planning trainee (Ago 2012 – Feb 2013) • Procter & Gamble Latam – Fabric Care Brands (Tier 2 – Ace & Tier 3 – Rindex / Bold / Magia Blanca)

EDUCATION Bs. in Communication – Advertising 2007 – 2011 Faculty of Political and Social Sciences, National Autonomous University of Mexico (UNAM) Trend hunting workshop (2013) One-day workshop organised by Consumer Truth and Leonardo 1452. Ipsos EGM Training(Galileo Lite) 2013 Introductory course and updates to manage a proprietary data tool provided by IPSOS.

LANGUAGES English + + + + Professional proficiency Reading 100% Listening 90% Writing 90% Speaking 90% Spanish + + + + + Native speaker French + + Basic proficiency Reading 70% Listening 90% Writing 70% Speaking 50%

SKILLS • Excellent time management. • Work in time pressure environments • Detail oriented. • Proactive and independent. • Impeccable redaction. • Storytelling. • Strong analytical thinking. • Team management. • Experienced speaker (presentations for clients and internal teams). • Self-taught. • Empathic team player.